| 
2009
Thursday 25th June
Proving the Power of Data
Building on the Institute’s highly-regarded Data Summit, and sponsored by the Data Council, this
evening offers an opportunity for a fast-track briefing on the proven power of data in modern accountable marketing.
Join Fiona Blades, Chief Experience Officer, MESH Planning & Linda Neville, Strategic Planner, Coca-Cola to learn how
data can measure brand contacts and the emotions surrounding them. Hear Di Roach, Senior Client Director, dunnhumby
reveal how retail data and new analytics lead to informed action.
King's Fund, London
IDM (Institute of Direct Marketing)
www.theidm.com/events/calendar-of-events/proving-the-power-of-data/
Tuesday 29th and Wednesday 30th June
Data Marketing Show 09
Data Marketing Show launched in 09 to "celebrate every aspect of data, traditional DM, database marketing,
digital and cross channel strategy" . Data Marketing Show claims to be the must attend exhibition for anyone looking
to enhance their data strategy, increase response, improve campaign effectiveness, increase customer
acquisition, cut costs by meeting competitive suppliers and strengthen company performance through effective
use of data. 09 was a solid start worth the visit even in unwonted summer heat - I'll be aiming to attend again for certain
Grand Hall, Olympia, London
Centaur
www.datamarketingshow.co.uk
Thursday 9th July
How to clean and enhance the quality of your data
Make your data work harder in the recession. Using the correct
data is the foundation for a successful campaign. This one
day workshop will enable you to maximise your data and demonstrate
how enhancing your data gives you the potential to increase
your ROI.
Millennium Knightsbridge, 17 Sloane Street, London
DMA
www.dma.org.uk/training
Wednesday 15th July
IDM Summer networking event
Join the IDM’s Digital Marketing Council for the first in a series of networking events. The first
speaker is council member Dan Rosen, Managing Director of AKQA Mobile who will deliver an enlightening
and comprehensive briefing on the key players in mobile marketing, current best-practice and future potential
of this exciting new marketing channel.
TBC, London
IDM
www.theidm.com/events
Monday 2nd to Wednesday 4th November
Data Management & Information Quality Conference 2009
3 co-located conferences on Information Quality, Data Management and Data Warehousing & Business Intelligence
IAIDQ endorsed
Victoria Park Plaza Hotel, London
IRMUK
www.irmuk.co.uk
2010
Tuesday 29th and Wednesday 30th June
Data Marketing Show 10
Data Marketing Show launched in 09 to "celebrate every aspect of data, traditional DM, database marketing,
digital and cross channel strategy" . Data Marketing Show claims to be the must attend exhibition for anyone looking
to enhance their data strategy, increase response, improve campaign effectiveness, increase customer
acquisition, cut costs by meeting competitive suppliers and strengthen company performance through effective
use of data. 09 was a solid start worth the visit even in unwonted summer heat - I'll be aiming to attend again for certain
Grand Hall, Olympia, London
Centaur
www.datamarketingshow.co.uk
|
